I add a couple extra tips:
- When you write your summary, structure it in 3 parts: about you as professional, about the organisation that you work for and a personal note. Remember: People do business with other people, so you might as well add something personal too!
- Only use difficult words in the Specialties, not in the Summary! “I am an MBA, CISSP, CISA, ITIL expert with a specialization in cloud computing.” Say what? Exactly! How many people will read on?
- Write abbreviations and the full names of your technical terms in the Specialties, e.g. WDMP, Wealth Dynamics Master Practitioner